As more and more animal species tend to be in danger or go completely extinct, environmentalists are trying to raise awareness and get the world's attention on the matter.
An influential 2008 campaign by World Wildlife Fund (WWF) has been resurfacing thanks to a Reddit post recently going viral. The campaign, titled WWF Japan – Population by pixel, was created by agency Hakuhodo C&D / Tokyo. The brains behind it were creative directors Yoshiyuki Mikami, Nami Hoshino, and designer Kazuhiro Mochizuki. Inspired by their work, Imgurian JJSmooth44 made a follow-up to their project, and it is just as powerful as the original.
What do you think? I personally believe that visualization is a brilliant way to help people understand the severity of the problem. Share your thoughts in the comments, and don't forget to share.
Image credits: JJSmooth44
African Wild Dog. Estimated between 3000 and 5500 remain
Amur Leopard. Estimated about 60 remain
Amur Tiger. Estimated about 450 remain
Asian Elephant. Estimated between 40000 and 50000 remain
Bengal Tiger. Estimated about 2500 remain
Black Footed Ferret. Estimated about 300 remain
Black Rhino. Estimated about 5000 remain
Blue Whale. Estimated between 10000 and 25000 remain
Bonobo. Estimated between 10000 and 50000 remain
Bornean Orangutan. Estimated between 45000 and 69000 remain
Borneo Pygmy Elephant. Estimated about 1500 remain
Chimpanzee. Estimated between 172700 and 299700 remain
Eastern Lowland Gorilla. Estimated about 17000 remain
Fin Whale. Estimated between 50000 and 90000 remain
Galapagos Penguin. Estimated about 2000 remain
Giant Panda. Estimated about 1864 remain
Green Sea Turtle. Estimated between 3000 and 5500 remain
Hectors Dolphin. Estimated about 7000 remain
Indian Elephant, Estimated between 20000 and 25000 remain
Indochinese Tiger. Estimated between 600 and 650 remain
Indus River Dolphin. Estimated about 1100 remain
Javan Rhino. Estimated about 60 remain
Here’s what people said about the project:
COMMENTS